Peace & Healing Therapy

Logo Identity Design

CASE STUDY

  • Design a new Logo Identity for a Licensed Mental Health Counselor seeking to rebrand their business. Create a new business card to aid in their re-launch.

    **Designed for a LMHC practice. View their services here.

    1. New Color Theme

    2. Typography

    3. Moodboard

    4. Full Logo Suite (Primary, Icon, & Secondary)

    5. Three Business Card Designs

    6. Logo Identity Presentation Guide

  • September - December 2024

    **Rebrand is projected to launch in 2025.

  • Graphic Design, Art Direction, Concept Development, Client Management, Project Management, Adobe Illustrator, Adobe Photoshop

THE CONCEPT

Inspired by the tranquil, healing, and redeeming aspects of nature, Peace & Healing Therapy is designed with a logo that is inspired by three aspects: the peace lily, Kintsugi, and the pattern of renewal in nature.

The peace lily is a flower that represents its namesake, as well as healing in society. The Kintsugi, a Japanese pottery tradition, can represent beauty that is found in broken objects - and how, when “repaired” well, are often stronger and more unique than before.

MOODBOARD

LOGO SUITE + ICONS

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