the leaven company
CASE STUDY:
Create a logo suite design that is warm, straightforward in simplicity, and inviting for a faith-based business consulting company. the company’s focus is to build relationships and kingdom-forward strategies for entrepreneurs as well as businesses (small + large).
CLIENT REQUESTS:
The target audience for this brand includes small businesses, large businesses, and entrepreneurs.
This business will be primarily marketed on LinkedIn.
The logo should be warm, inviting, and straightforward.
The Logo Suite and Color Theme will be included in the branding for the company website.
This business may be marketed with merchandise in the future
DELIVERABLES:
Designed a full logo suite, including but not limited to primary, wordmark/secondary, and iconography.
Developed a Color theme to complement the Logo suite.
Customized a primary and secondary typeface to complement the brand, and be utilized in Logo Design.
Designed 2 LinkedIn profile banners to showcase the intent of the company.
Created a Logo Brand Presentation to serve as the client’s reference guide for future purposes.
MOODBOARD
LOGO SUITE
BRAND MOCKUPS
